Campaign
Start date
2022
The mission
Producing content that will evoke feelings of proud and nostalgia for the audience we are looking to reach. This will put them in the optimal mental state for the unveiling of Alhilal's logo and encourage a great response from them.
The outcome
We worked to develop a full-scale campaign that is characterized by feelings of pride and passion for Al Hilal’s loyal fanbase. By having teasers, we intrigued more fans and had them anticipating the campaign.