The outcome

With our well-established approach to branding, we successfully crafted a comprehensive branding strategy for all three sub-brands of Kaden, each with its own distinct identity. However, ensured that all sub-brands remained cohesive with one another and with the main brand. We developed new logos, branding colors, engaging creative concept, and established a communication tonality. By utilizing Kaden's main brand as a foundation, we were able to create a visually consistent identity that further reinforced the brand's image and strong identity.